Privacy Policy

This is the privacy notice of Elastic Mint, company number 11288579.

Our registered office is at 14a Forest Gate Pewsham, Chippenham, United Kingdom, SN15 3RS.

Introduction

This notice describes how we collect, store, transfer and use personal data. It tells you about your privacy rights and how the law protects you.

In the context of the law and this notice, ‘personal data’ is information that clearly identifies you as an individual or which could be used to identify you if combined with other information. Acting in any way on personal data is referred to as ‘processing’.

This notice applies to personal data collected through our website www.elasticmint.com and through social media platforms, including LinkedIn and X (formerly Twitter).

Except as set out below, we do not share, or sell, or disclose to a third party, any information collected through our website.

If you have any questions about how we process your personal data, including any requests to exercise your legal rights, please contact Andy Garner at andy.garner@elasticmint.com

Personal data we process

  1. How we obtain personal data

The information we process about you includes information:

  • you have directly provided to us
  • as a result of monitoring how you use our website or our services

2. Types of personal data we collect directly

Our website does not ask you to fill in any forms. You provide personal data when you contact us directly, when you book a call with us, or in the course of us working together. This can be categorised into the following groups:

  • personal identifiers, such as your first and last names, your title and your company and job title
  • contact information, such as your email address, your telephone number and your company address
  • billing information, such as a company billing address and any purchase order reference we need to invoice you
  • records of communication between us, including email messages, meetings and telephone conversations

3. Types of personal data we collect from third parties

Before entering into a contract we may check publicly available business information, for example a Companies House record, so that we know who we are contracting with. We do not buy personal data from data brokers or list vendors.

The additional information this gives us is limited to business information: your trading name and registered address, your company number if you are incorporated, and your VAT number if you are registered.

4. Types of personal data we collect from your use of our services

By using our website and our services, we process:

  • technical information about the device and software you use to reach our website, including your Internet Protocol (IP) address
  • usage information, such as which pages you visit and how you move between them. On our website we only receive this if you have accepted analytics cookies, as described in section 14
  • records of the services we have provided to you and the payments made for them

There is no account to sign in to, no shopping basket, no comment or review facility and no mailing list on this website, so we hold none of the data those features would produce.

5. Our use of aggregated information

We may aggregate anonymous information such as statistical or demographic data for any purpose. Anonymous information is that which does not identify you as an individual. Aggregated information may be derived from your personal data but is not considered as such in law because it does not reveal your identity.

For example, we may aggregate usage information to assess whether a feature of our website is useful.

However, if we combine or connect aggregated information with your personal data so that it can identify you in any way, we treat the combined information as personal data, and it will be used in accordance with this privacy notice.

6. Special personal data

We do not collect any special personal data about you.

7. If you do not provide personal data we need

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform that contract.

In that case, we may have to stop providing a service to you. If so, we will notify you of this at the time.

The bases on which we process information about you

The law requires us to determine under which of six defined bases we process different categories of your personal data, and to notify you of the basis for each category.

If a basis on which we process your personal data is no longer relevant then we shall immediately stop processing your data.

If the basis changes then if required by law we shall notify you of the change and of any new basis under which we have determined that we can continue to process your information.

8. Information we process because we have a contractual obligation with you

When you buy a product or service from us, or otherwise agree to our terms and conditions, a contract is formed between you and us.

In order to carry out our obligations under that contract we must process the information you give us. Some of this information may be personal data.

We may use it in order to:

  • confirm who we are contracting with
  • provide you with the services you have engaged us for
  • invoice you and keep the records our accountants and HMRC require
  • give you advice on the work and how to get the most from it

We process this information on the basis there is a contract between us, or that you have requested we use the information before we enter into a legal contract.

We shall continue to process this information until the contract between us ends or is terminated by either party under the terms of the contract.

9. Information we process with your consent

Through certain actions when otherwise there is no contractual relationship between us, such as when you browse our website or ask us to provide you more information about our business, including job opportunities and our products and services, you provide your consent to us to process information that may be personal data.

Wherever possible, we aim to obtain your explicit consent to process this information, for example, we ask you to agree to our use of non-essential cookies when you access our website.

We continue to process your information on this basis until you withdraw your consent or it can be reasonably assumed that your consent no longer exists.

Where your consent relates to cookies, you can withdraw it yourself at any time without contacting us, using the Cookie Settings link in the footer of any page. Withdrawing is as straightforward as giving consent in the first place, and declining does not stop you using any part of this website.

For anything else, you may withdraw your consent by emailing andy.garner@elasticmint.com.

We aim to obtain and keep your consent to process your information. However, while we take your consent into account in decisions about whether or not to process your personal data, the withdrawal of your consent does not necessarily prevent us from continuing to process it. The law may allow us to continue to process your personal data, provided that there is another basis on which we may do so. For example, we may have a legal obligation to do so.

10. Information we process for the purposes of legitimate interests

We may process information on the basis there is a legitimate interest, either to you or to us, of doing so.

Where we process your information on this basis, we do after having given careful consideration to:

  • whether the same objective could be achieved through other means
  • whether processing (or not processing) might cause you harm
  • whether you would expect us to process your data, and whether you would, in the round, consider it reasonable to do so

For example, we may process your data on this basis for the purposes of:

  • improving our services
  • record-keeping for the proper and necessary administration of our business
  • responding to unsolicited communication from you to which we believe you would expect a response
  • preventing fraudulent use of our services
  • exercising our legal rights, including to detect and prevent fraud and to protect our intellectual property
  • insuring against or obtaining professional advice that is required to manage business risk
  • protecting your interests where we believe we have a duty to do so

11. Information we process because we have a legal obligation

Sometimes, we must process your information in order to comply with a statutory obligation.

For example, we may be required to give information to legal authorities if they so request or if they have the proper authorisation such as a search warrant or court order.

This may include your personal data.

12. Who we share your personal data with

We do not sell your personal data, we do not disclose it to third parties for their own purposes, and we do not pass your details to other companies so that they can market to you.

We do use a small number of service providers who process data on our behalf and on our instructions. None of them is permitted to use your information for anything other than providing that service to us:

  • Analytics. If you have accepted analytics cookies, Google and Contentsquare, as described in section 14.
  • Email and scheduling. The providers of the email and calendar software we use to correspond with you and arrange meetings.
  • Content delivery networks and web fonts. Some of the files this website is built from are served by other companies rather than by us: one of our typefaces comes from Google Fonts, and the libraries that produce the page's animations and scrolling come from networks run by Google, Cloudflare and unpkg. Loading a page therefore reveals your IP address to them. This happens on every page and is not something we can put behind a consent banner, because the page needs those files to display correctly. They receive nothing else about you, and they set no cookies.

If you book a call with us, the booking link takes you to Calendly, a separate company whose own privacy notice applies to what you enter there. We receive the resulting booking details.

13. Job application and employment

If you send us information in connection with a job application, we may keep it for up to three years in case we decide to contact you at a later date.

If we employ you, we collect information about you and your work from time to time throughout the period of your employment. This information will be used only for purposes directly relevant to your employment. After your employment has ended, we will keep your file for six years before destroying or deleting it.

Use of information we collect through automated systems

14. Cookies

Cookies are small text files that are placed on your computer’s hard drive by your web browser when you visit a website that uses them. They allow information gathered on one web page to be stored until it is needed for use at a later date.

They are commonly used to provide you with a personalised experience while you browse a website, for example, allowing your preferences to be remembered.

They can also provide core functionality such as security, network management, and accessibility; record how you interact with the website so that the owner can understand how to improve the experience of other visitors; and serve you advertisements that are relevant to your browsing history.

Some cookies may last for a defined period of time, such as one visit (known as a session), one day or until you close your browser. Others last indefinitely until you delete them.

Your web browser should allow you to delete any cookie you choose. It should also allow you to prevent or limit their use. Your web browser may support a plug-in or add-on that helps you manage which cookies you wish to allow to operate.

The law requires you to give explicit consent for use of any cookies that are not strictly necessary for the operation of a website.

When you first visit our website, we ask whether you are willing for us to set analytics cookies. We set none of them unless you accept. If you decline, we record only that choice, so that we do not keep asking you on every page.

You can change your answer at any time using the Cookie Settings link in the footer of any page. If you withdraw consent, we stop setting analytics cookies, delete the ones already on your device, and reload the page so that any analytics software already running is stopped. We also ask again roughly every six months rather than treating a single answer as permanent.

Declining will not stop you using any part of this website. There is no signed-in area, no shopping basket and no live chat, so nothing here depends on cookies to work.

What we use cookies and similar technologies for, and nothing else:

  • to understand how visitors find and move around the site, so we can improve it
  • to record whether you accepted or declined analytics cookies

We do not use cookies for advertising, we do not run advertising on this site, and we do not sell or share your data with advertisers or data brokers.

The cookies and analytics services we use

Google Analytics (GA4), provided by Google. Records the pages you view, roughly where in the world you are, and which site or search sent you to us. It sets cookies named _ga and _ga_<id>, which last up to two years, and it assigns your browser a random identifier. That identifier is personal data under UK GDPR, even though it does not carry your name.

Google Analytics loads on every page, but it starts in a mode where it is not permitted to use storage. Until you accept, it sets no cookies and does not identify your browser between visits. Google may still use the information it receives in that state to estimate overall visitor numbers. If you accept, it begins measuring your visits properly.

Contentsquare, an analytics service that records how visitors interact with pages, including clicks, scrolling and mouse movement. It does not load at all unless you accept, and it is removed when you withdraw consent.

Your consent choice. Stored in your browser's local storage under cookie_consent, not sent to us or to anyone else. This is strictly necessary: without it we could not honour a decision to decline.

Google and Contentsquare act as our processors for this. Both may transfer information outside the UK, under the safeguards described in section 18 below.

15. Personal identifiers from your browsing activity

We do not run our own web server for this website and we do not keep server logs of our own. The company that hosts the site keeps short-term technical logs for security and reliability, which we do not routinely access or use.

Where you have accepted analytics cookies, we see information about your visit through the services named in section 14: which pages you looked at, roughly where in the world you are, what sent you to us, and the type of device and browser you used. We use this to work out which pages are useful and which are not.

We do not attempt to identify individual visitors from this information, and there is no account for us to connect it to. It is still capable of identifying you if combined with other information, which is why we treat it as personal data and ask before collecting it.

Other matters

16. Your rights

The law requires us to tell you about your rights over your personal data. In summary, you have the right to:

  • be informed about what we do with your data, which is what this notice is for
  • ask for a copy of the personal data we hold about you
  • have it corrected if it is inaccurate or incomplete
  • ask us to delete it, where we have no continuing reason to keep it
  • ask us to restrict what we do with it while a question about it is resolved
  • object to us processing it where we rely on legitimate interests
  • receive it in a portable form, where we process it by consent or under a contract
  • withdraw your consent at any time, where consent is the basis we rely on

To exercise any of these, email Andy Garner at andy.garner@elasticmint.com. We will respond within one month. There is no charge.

The Information Commissioner's Office publishes a fuller explanation of these rights at https://ico.org.uk/for-the-public/.

17. Delivery of services using third party communication software

We are a remote team, so we work with clients over video and messaging software provided by other companies, such as Microsoft Teams, Google Meet, Zoom and Slack. Which one we use is usually whichever you already use.

These providers should secure your personal data using encryption and comply with applicable privacy law. If you would rather we did not use a particular one, tell us and we will use something else.

18. Data may be processed outside the UK

This website is hosted on GitHub Pages, which serves it from servers in a number of countries. The analytics services described in section 14, and the content delivery networks described in section 12, are also operated by companies based outside the UK, principally in the United States.

Where personal data is transferred outside the UK, we rely on the safeguards those providers have put in place for international transfers, such as the UK extension to the EU-US Data Privacy Framework or standard contractual clauses. If you want to know which applies to a particular provider, ask us and we will tell you.

19. Control over your own information

It is important that the personal data we hold about you is accurate and up to date. Please inform us if your personal data changes.

At any time, you may contact us to request that we provide you with the personal data we hold about you.

When we receive any request to access, edit or delete personal data we first take reasonable steps to verify your identity before taking any action. This is important to safeguard your information.

Providing a copy of your personal data is free, and we will respond within one month. A small number of narrow exemptions in the law can apply, for example where releasing information would reveal personal data about someone else. If any of them applies to your request we will say so and explain why.

Deleting personal data is not always something we are able to do. Where we have another lawful basis for holding it, such as a legal obligation to keep accounting records, we may need to keep it and will tell you so. Where we do not, we will delete it.

20. Communicating with us

When you contact us, whether by telephone, through our website or by email, we collect the data you have given to us in order to reply with the information you need.

We record your request and our reply in order to increase the efficiency of our business.

We may keep personally identifiable information associated with your message, such as your name and email address so as to be able to track our communications with you to provide a high quality service.

21. Complaining

If you are unhappy with this privacy notice, or with anything we have done with your personal data, please tell us. We record what you tell us and use it to resolve the complaint, on the basis of our legitimate interest in handling complaints properly.

If resolving your complaint means involving someone else, we will pass on only what is necessary for that purpose, and we will tell you that we are doing it.

You also have the right to complain to the Information Commissioner’s Office (ICO), at https://ico.org.uk/make-a-complaint/. You can do that at any time, whether or not you have raised it with us first, though we would appreciate the chance to put it right.

22. Retention period

Except as otherwise mentioned in this privacy notice, we keep your personal data only for as long as required by us:

  • to provide you with the services you have requested
  • to comply with other law, including for the period demanded by our tax authorities
  • to support a claim or defence in court

23. Compliance with the law

Our privacy policy complies with the law in the United Kingdom, specifically with the Data Protection Act 2018 (the ‘Act’) accordingly incorporating the EU General Data Protection Regulation (‘GDPR’) and the Privacy and Electronic Communications Regulations (‘PECR’).

24. Review of this privacy policy

We shall update this privacy notice from time to time as necessary. It was last updated on 18 August 2026.